Sakata Seed Special Exhibition "Seed Journey"

Sakata Seed Corporation, a seed company headquartered in Yokohama, is setting up a special exhibition hall themed “Seed Journey” in the Farm & Food Village as part of its Flower & Greenery Exhibition at GREEN×EXPO 2027. The group’s exhibition concept is “Plant the Seeds. Grow Our Future.” In total, five exhibits are planned: the special hall, a garden, two short-term indoor exhibitions, and a garden by a group company.

Sakata Seed does not appear on the Expo Association’s list of “Village exhibitors.” It is listed among the Flower & Greenery exhibitors (outdoor and short-term indoor), and on March 19, 2026 Sakata Seed announced that it had been formally confirmed as an outdoor Flower & Greenery exhibitor. The special hall is part of that exhibition.

Highlights and exhibits

Special exhibition hall “Seed Journey” (Farm & Food Village)

A hands-on exhibition that conveys the wonder and vitality of seeds through sight, sound, touch and scent. Plans announced on September 15, 2026 include real seed displays, a roughly three-minute film telling the story of the future that grows from a single seed, content that lets visitors try part of a seed company’s work (breeding, seed production and quality control), and exhibits where visitors can touch flower and vegetable seeds and enjoy their texture and scent. The hall’s exterior will be covered with plant illustrations, and Sakata suggests visiting the hall first before heading out to the garden.

Garden “Hyakka-Sairan: A Celebration of Flowers and Vegetables” (International Exhibition zone)

Blue-toned beds inspired by Yokohama’s sky and sea, seasonal flowers surrounding the central “Future Bloom” sculpture, modern Japanese-style beds and potager gardens mixing vegetables, herbs and flowers. About 160 flower varieties and 20 vegetable varieties developed by Sakata will be planted, and plantings will change with the seasons. “Future Bloom” depicts a flower that does not yet exist, in kokihanada (deep blue) and moegi (yellow-green), with petal patterns inspired by kintsugi. Plants announced so far include lisianthus, Impatiens “SunPatiens,” Petunia “BeautiCal” and Sunflower “Vincent’s” (all at their best in July).

Limited-time indoor exhibitions (Indoor Exhibition Facility “HANAMEGURI”)

• May 2027, “A Hill of Happiness - Farm Table”: a flower hill and farm table centered on campanula
• July 2027, “A Tree of Flowers and Dreams - A Blossoming Path”: trees combined with lisianthus of many colors and forms

Each runs for nine days.

Sakata Green Service garden (Urban GX Village)

“An Ideal Way of Living in Harmony with Nature” follows a biotope stream from colorful perennials and annuals to a natural landscape of native trees and wild plants, with Yokohama-style red brick and sofas under a pergola.

About the exhibitor

Sakata Seed breeds flowers and vegetables, produces and sells seeds, and works in landscaping, and has connected people and plants around the world for more than 110 years. According to the company’s project story, this is its first large-scale expo exhibition since the 1990 International Garden and Greenery Exposition in Osaka.

Announcements so far

• Oct 1, 2024: The Expo Association named Sakata Seed among the first Flower & Greenery exhibitors.
• Mar 19, 2026: Sakata Seed announced its confirmed participation, the “Seed Journey” hall, the garden and the May indoor theme, and opened its special website and dedicated X and Instagram accounts.
• June 1, 2026: The English version of the special website opened.
• July 8, 2026: The group concept “Plant the Seeds. Grow Our Future.” and the July indoor theme were announced.
• Sept 15, 2026: The key visual, the “Future Bloom” design concept and exhibit details were released. The association’s exhibitor list (as of Sept 15) puts Sakata’s outdoor exhibits under two keyword areas (world gardens; farming, food, beauty and health) and its indoor exhibitions in weeks 8 and 18.

On social media

The dedicated accounts (@sakata_expo2027 on X and Instagram) announced the website relaunch on September 15, and the corporate X account (@sakataseedcorp) shared the press releases. On X (formerly Twitter), posts mostly share news coverage of the September 15 announcement; personal comments are still few (as of October 2026).

Before you go

• Location: The exhibits are spread across four places: the hall in the Farm & Food Village, the garden in the International Exhibition zone, the indoor exhibitions in HANAMEGURI, and the Sakata Green Service garden in the Urban GX Village. Sakata notes that location names may change and indoor locations are tentative.
• Timing: The indoor exhibitions run only in week 8 (May 8–16, 2027) and week 18 (July 17–25, 2027) of the association’s schedule.
• Fees: According to the Expo Association’s FAQ, Flower & Greenery exhibits require no fee beyond the admission ticket (except purchases).
• Reservations: Whether reservations will be needed is still under consideration (as of October 2026).

Sources:

• Expo Association: Flower & Greenery Exhibition (Japanese) and exhibitor list as of Sept 15, 2026 (PDF, Japanese) (checked 2026-10-04)
• Sakata Seed GREEN×EXPO 2027 website (English) and Japanese site (checked 2026-10-04)
• Sakata Seed news release, Mar 19, 2026 (Japanese) (checked 2026-10-04)
• Sakata Seed news release, July 8, 2026 (Japanese) (checked 2026-10-04)
• Sakata Seed press release, Sept 15, 2026 (PR TIMES, Japanese) (checked 2026-10-04)
• Sakata Seed project story (Japanese) (checked 2026-10-04)
• Expo Association press release, Oct 1, 2024 (Japanese) and Sept 15, 2026 on facility nicknames (PDF, Japanese) (checked 2026-10-04)
• Expo Association FAQ (Japanese) (checked 2026-10-04)

Note: exhibits and highlights will be updated as official announcements are made.